Honest Tea was official tea blender at the Johnnie Walker Platinum Label launch last night. In the penthouse of the uber-stylish Diamante hotel in King's Cross, Sydney, Christine and I took VIP guests through the art of tea blending, paying particular attention to the lovely parallels between peaty scotch malts and the smokiness of our Lapsang Souchong. We also introduced a lot of green tea drinkers to the delights of Darjeeling. Johnnie Walker was the first brand to blend different whiskies to give drinkers a better experience. Platinum is super-premium (the range goes like this: Red, Black, Green, Gold, Platinum, Blue). Over at Urban Society we're even described here as the bomb: "SMELL was explored as guests learned JW whisky-making skills from 1820 under the guidance of bespoke tea blenders. Turns out tea blenders are the bomb" Did you hear that, everybody - we're the BOMB! I can honestly say I never thought I'd read that.... Hey - you can juuust see us in the background here - thanks to Chic Traveller for the pic. Can you see the cocktail shakers? We let guests describe their preferences and then shook up a tea blend just for them. Sven and his team at Behind Bars did an incredible job, as always. When more pics arrive I'll post them for you to see.
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Annie YoungFounder and director of Honest Tea. Tea lover. ArchivesCategories |